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Vandana Jain
Brooklyn, NY
Website: vandanajain.net
Neighborhood: Sunset Park

Media:Installation; Fabric; Animation; Public/Site Specific;
Genre:Social Criticism; Popular Imagery; Appropriation; Symbolic; Spiritual; Site-Specific; Pattern; Conceptual; Hard-Edge; Design; Craft/Folk; Political;


ARTIST STATEMENT: In 2001, Vandana Jain came across a digital repository of corporate logos, hosted on a Russian site. Coming directly from a practice of assemblage and collage, she saw an opportunity to use these symbols, and to draw on their instant recognizability and branded meanings. For the last decade, she has focused on using this "alphabet," to see what it can say about capitalism, globalization and consumerism. Her work often uses labor-intensive techniques and handiwork such as embroidery, to contrast with the clean aesthetic nature of the brands and mass-production. Through her work, this corporate symbolic language is exploded, and what remains is a re-examination of the structures that define the 21st century.
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  • Rejected Hand-me-down
    2018
    felt applique on kid's polo shirt, plastic hanger
    20 x 18 inches
    Jenny Holzer x Ralph Lauren Polo

  • United Snakes of America
    2017
    Marker on cardboard
    16 x 30 inches
    A calculation of the relative cost of a luxurious latte for the wealthiest person in the US, at the time it was made.

  • I got my eye on u(r) prize
    2018
    color xerox
    11 x 17 inches

  • Pyramid Scheme
    2018
    plastic bags, gold plated chains
    23 x 10 feet

  • Allt At Alla
    2016
    artist and holographic tape and paint
    6.5 x 10 ft
    Showcasing two logos of Allt At Alla (Everything for Everyone), a Swedish autonomous group know for their "upper-class" safaris and other anti-capitalist actions.

  • Fortune
    2012
    animation
    3:27
    'Fortune' is an animation based on data from Fortune Magazine's annual ranking of the highest grossing global corporations. The top 100 companies of the fiscal year ending in March 2011

  • Enlightenment
    2012
    cast sugar
    60 inches in diameter
    Casts were taken directly from blister packaging for compact fluorescent lightbulbs(CFLs).

  • Infinite Array
    2016
    shattered tempered glass
    13 x 18 feet
    Installed at Jamaica Colosseum Mall, Queens, NY. Taking something ubiquitous in the city streets, like shattered auto glass, and using it to create drawings of diamonds, also “found” on

  • Live For Now, Die For Later
    2015
    latex paint on brick wall
    17 x 22 feet
    Mariajampolé, Lithuania

  • Dazzle
    2014
    artist's tape on wall
    80 linear feet x 12 feet high
    This work was inspired by the graphic patterning of WWI era dazzle camouflage applied to corporate trademarks. Installed at Smack Mellon, Brooklyn

  • Double Happiness
    2016
    paper tape on wall
    10 x 5.5 ft
    The Starbucks logo is overlaid with McDonalds color and imagery, envisioning a future merger of the two disparate yet ubiquitous food franchises.

  • Double Happiness (detail)
    2016
    paper tape on wall

  • House of Brands
    2014
    printed vinyl wallpaper
    12.5 x 10.6 ft
    This cutaway view of a house is composed from seven wallpaper patterns, each created from a different set of logos. Ranging from healthcare and pharmaceuticals, to entertainment and social media, to t

  • Alphabet
    2003-2011
    wool on linen
    76 x 136 inches
    A series of 26 hand-embroidered panels where each letter in the English alphabet is substituted with a corporate logo.

  • F (Fidelity)
    2008
    wool on linen
    16 x 16 inches

  • Prayer Flags for Healthcare
    2009
    screenprint of fabric
    10 x 13" each, dimensions variable
    Photo from Old Stone House, Brooklyn, NY, 2018.

  • Prayer Flags for Healthcare
    2009
    screenprint on fabric
    10 x 13"

  • Protest for the Sublime
    2009-2011
    gouache on carboard
    variable

  • World Empire Dominion
    2010
    acrylic on existing wallpaper
    60 x 84 inches
    Inspired by the notion of corporate personhood, I’ve started creating figurative forms from logos. In this work, I draw together symbols from various industries including real estate, freight tr

  • Deere Crossing
    2007
    wood and sintra
    12.5 x 17.5 x 3.5 feet
    Installed at Socrates Sculpture Park, LIC, NY.

ALL WORK
 








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